The design brief was to bring the successful Billie B Brown early-reader series to a younger age group through a hardcover picture book format. The new series focuses on the joy of imaginative play, which we achieved by designing age-appropriate logos, typography and the incredible die-cut cover. This transports the reader seamlessly from Billie in her imagined cover scene to her real-world play scene on the frontispiece. The internals are designed to move around the busy kindergarten location, with speech bubbles and emphasis typography. The design and layout centers around Billie’s movement from reality to her imagination and back