Shortlisted Books

Macmillan Essential English QCE Units 1&2

Design Rationale

The Publisher’s design brief was to create an engaging and market leading design within this subject area, designed with senior high school students in mind. It was important to create strong cohesiveness between the cover and the interior designs, with clear navigation so as to assist students in their learning progression. The cover was designed to create high visual impact, even when viewed from a distance. The desired look & feel is contemporary, clean and visually engaging; taking clues from social media, infographics and digital design. The colour palette is fresh and modern.

210 x 272
No. pages
Internal Design
Kim Ferguson
Jo Bickerstaff & Tony Hytch