The publisher’s brief for Ribbit Rabbit Robot (by Victoria Mackinlay) was an open one, providing space for exploration.

Although the initial cover concepts were featuring the characters, I quickly realised that it needed to be a typography-driven cover instead. Such approach unobtrusively reflected the tongue-twisting nature of this book. Bold lettering was to emphasise the alliterative title, where the three words compliment each other but also are different and represent each character.

The typographical solution for the internals aimed to visually assist in comfortable reading of the direct speech sentences that the story mostly consists of.