Awards Book Archive

Step into Paradise
  • Shortlisted

Designed by
Daniel New
Best Designed Fully-Illustrated Book over $50
Thames & Hudson Australia

About the Designer

Daniel works closely with publishers and authors to capture unique stories and bring their visions to life. He was previously art director and designer at Lantern, Penguin Books, where he worked for a decade with experts in food, lifestyle and design. He is an award-winning designer with over 20 years’ experience. Daniel was a founding member of the Australian Book Designers Association and in 2017 he founded ‘New Studio’ in Surry Hills, Sydney.

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Design Rationale

The cover is a collage of artworks and prints by Jenny and Linda to create a ‘paradise world’ that feels as if you could ‘step into’ it, while also representing their close collaboration and the real world they created together.

Our main challenge was to work so far in advance of the exhibition as we had to search through prints, publications and keepsakes for the book. The cover typography was later used for the exhibition branding, furthering the connection between the book and exhibition. For the internals the typography is simple, allowing the colour explosion of the clothes to shine.

238 x 307 mm
No. pages
Special finishes
Rainbow foil on cover and spine.
Internal Design
Daniel New
Daniel New
R.R. Donnelley
Jenny Kee and Linda Jackson with Georgina Safe