Designed by

Category

Best Designed Cookbook

Year

2019

Publisher

Smith Street Books

About the Designer

Design Rationale

The design for Little Korea was initially inspired by Korean noodle packaging. Taking cues from the brutalist style of typography and graphic treatments of this packaging, I created an eclectic visual language with a striking minimal colour palette – red, blue and pale pink, juxtaposing bold extended type with a calligraphic style, and the playful use of emojis dotted throughout. The cover is eye-catching with its striking colour combination, and confident use of the noodle bowl graphic, which ensures it stands out as a contemporary take on Korean cuisine.

Details

Dimensions

195 x 240 mm

No. pages

224

Special finishes

Spot UV on cover's red illustrations.

Credits

Internal Design

Photography

Billy Law

Illustration

Murray Batton and iStock

Typesetting

Heather Menzies, Studio 31 Graphics

Printing

C&C Offset Printing

Author

Iconic Dishes & Cult Recipes