Shortlisted Books

Management 5E

Designed by
Emilie Pfitzner
Category
Best Designed Educational Tertiary Book
Year
2015
Publisher
Cengage Learning
Design Rationale

This challenge for this Management series was to reinterpret the author’s requested sporting theme it has carried across the past 4 editions with a modern and contemporary twist. The central image of these covers juxtaposes a coach’s play-book with a manager’s whiteboard to create the analogy of core concepts in sports and management: strategy, planning, decision making and goal setting. The dynamic background shapes reference sports court/playing field visuals to further the analogy.

Details
Dimensions
216x254mm
No. pages
885
Special finishes
Matte Lamination
Credits
Internal Design
Leigh Ashforth
Author
Danny Samson and Richard L. Daft