- Designed by
- Vaughan Mossop
- Category
- Best Designed Cookbook
- Year
- 2021
- Publisher
- Smith Street Books
About the Designer
Vaughan has worked with a wide range of diverse clientele and sharpened his skills in boutique studios, publishing houses, corporate high-rises and fast-paced editorial floors. Outside of book design, Vaughan works primarily in packaging design & motion graphics.
View profile- Design Rationale
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The concept of junk food reminded me of growing up in the 90’s, and what I think would be the golden age of McDonald’s – the yellow and red cheeseburger wrappers, the grease and general messiness and the comical characters (think Grimace). This concept was applied throughout the title, from the food styling to the illustrated characters, giving the title a fun, nostalgic vibe.
- Details
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- Dimensions
- 195 x 240 mm
- No. pages
- 176
- Credits
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- Internal Design
- Vaughan Mossop
- Typesetting
- Vaughan Mossop
- Printing
- C&C Offset Printing
- Author
- Zacchary Bird
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