Awards Book Archive

In Praise of Veg
  • Longlisted

Designed by
Trisha Garner
Category
Best Designed Cookbook
Year
2021
Publisher
Murdoch Books

About the Designer

Trisha Garner has been a book designer for nearly two decades. She designs predominantly non-fiction and illustrated books, including cookbooks and memoirs, for a wide range of publishers from her studio in Collingwood, Melbourne. Trisha began her career as a graphic designer working in various studios before specialising in book design. She is also a sessional tutor at RMIT.

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Design Rationale

An abundance of vibrant vegetables adorns this 2-kilo compendium: a visual exaltation to plant food. The brief was to create a next-gen category killer. Made for cooks and eaters alike, it needed to be accessible and instructional, whilst exuding plenty of pep and rhythm, like its enthusiastic author. Joyous illustrations and rich photography celebrate the tone and texture of the once humble veg. Sophisticated display fonts feature confidently next to friendly sans serifs. Block colours create a rainbow foredge that leads the reader through the colour-coded chapters. The result is a glorious showcase for veg, iconic and full of zest.

Details
Dimensions
200 x 260 mm
No. pages
488
Credits
Internal Design
Jacqui Porter, Northwood Green
Illustration
Vera Babida
Typesetting
Jacqui Porter, Northwood Green
Printing
C&C Offset Printing
Author
Alice Zaslavsky